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  • Disney's Animated Flick 'Bolt' to Hit Blu-Ray Before DVD

    N'Gai Croal | Jan 22, 2009 09:56 AM
     Walt Disney Pictures' "Bolt"

    For those early adopters and PlayStation fanboys who believed that Blu-Ray would triumph over HD-DVD, the spoils of that format war are starting to come your way--sort of. According to Blu-Ray.com, Disney has announced that last year's computer-animated movie 'Bolt" will arrive on Blu-Ray on March 22nd, two entire days before it comes out on DVD. That's not a whole lot of difference, but it does suggest that studios are looking for low-impact ways to maximize the share of their home video revenues that come from higher-priced Blu-Ray discs. If videophiles cruise store aisles on a Sunday afternoon and only see the Blu-Ray version, they might be more inclined to pick it up immediately rather than wait two more days for its cheaper DVD counterpart. Sneaky, Disney. Sneaky.

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