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  • Hype: Weapons of Mass Seduction, Part II

    N'Gai Croal | Nov 15, 2006 11:20 PM
    In Part I of our interview with Sony Computer Entertainment America senior vice president of marketing Peter Dille, he explained the thought process behind the ad campaign for PlayStation 3. Here in Part II, Dille tackles Microsoft's two-tiered strategy... More
  • Hype: Weapons of Mass Seduction, Part I

    N'Gai Croal | Nov 15, 2006 05:27 PM
    From the dulcet tones of Lance Henriksen 's voice to the disturbing images of a weeping baby doll, Peter Dille's second tour of duty at Sony Computer Entertainment is already having an impact. Currently SCEA's senior vice president of marketing, he also... More
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The Peek
 
 
PROJECT GREEN
NWK Caption: At the Excel High School in Oakland, California a group of students, their teacher and members of community groups pose with air pollution monitors in front of a mural at the school.  July 26, 2008.       Left to Right:   Randy Colosky, a member of Global Community Monitor  wearing brown shirt ,Juan Hernandez, student (seated) ,   Ina Bendich, teacher Danyale Willingham,student in blue top).Elizabeth de Rham far right, member of the Rose Foundation.

Young pollution sleuths and community activists fight for healthier air.

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