The 1957 classic "The Sweet Smell of Success," courtesy of Film Forum 

For a while now, we've been meaning to find a proper home for some of the on-scene reportage that characterized Level Up's carefree infancy, when we would belly up to the VIP bar with Kaz Hirai and Sir Howard Stringer inside the Sony Style store on New York's Madison Avenue. Or firing a pump-action shotgun (the Serbu Super Shorty, if you must know) with Crytek founder Cevat Yerli at The Gun Store in Las Vegas. Or consuming steak and wine at the Morton's Steakhouse in downtown Los Angeles with Microsoft's own James "J" Allard, culminating in our infamous wager. Or playing Madden NFL 07 against Miss May 1998 Deanna Brooks--and losing--at the South Seas Hotel in Miami's South Beach during the runup to last year's Super Bowl. You know, the lighter side of being a videogame journalist.

So today, we're taking the wraps off of Page 110, our sometimes wry, sometimes breathless, but always observant occasional feature on the people, places and things we get to see as part of our job. The title has a double meaning; it's both an in-joke for the truly geeky and a reference to the pop cultural gap between the prominence of boldfaced names who appear on Page Six and those who can't get arrested there despite their stature in the world of videogames. The US Weeklys and the Gawkers of the world may not care about this stuff, but we do, and hopefully you will as well. Enjoy.