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Posted Thursday, November 06, 2008 2:07 PM

Why McCain Lost (The Readers' Version)

Kurt Soller

John and Cindy McCain
In the wake of Obama's victory, Princeton's Julian E. Zelizer wrote an essay about the reasons McCain floundered. "Worst Campaign Ever?" asked the provocative headline, a question that had hundreds of readers -- mostly self-proclaimed conservatives -- offering their own takes on what went wrong for Mr. McCain. Think of it as our version of an exit poll, or at least, an inside ear at what happened behind the curtains on Tuesday.

First off, there was the maverick's veep choice. Oh, Sarah Palin. A majority of the comments, perhaps unsurprisingly, looked something like this: "John McCain is an incredible man and a true American. Sarah Palin is a joke," one reader said, adding that: "I wanted to vote for him and ended up having to vote against the prospect of her. Sad really." To be fair, there were a couple comments that defended Mrs. Palin, but both angles are fascinating because they get at whether Americans vote based on vice presidential candidates. Conventional wisdom says No, but comments on Zelizer's piece suggest otherwise. "I left the Republican Party because I was tired of dumb people and dumb politicians. Let there be no doubt, Sarah Palin in the one politician on the political landscape who is able to make G.W. Bush look somewhat bright," said one nouveau liberal. "McCain's choice of Palin was insulting and offensive. I have to admit that I wanted to vote for McCain, I really did. But he made that impossible when he introduced Stupid into his campaign platform."

For others, it wasn't Palin herself, but the symbolism of that choice as something manipulative and malicious. We all can admit that the Alaskan Governor added some much-needed energy and excitement to the GOP ticket. But once that flame died down -- and Katie Couric flared up -- readers were annoyed by the political malfeasance. "Sarah Palin and Joe the Plumber," started one comment, "When I heard McCain refer to Joe as an "American hero," and when he said, "When I go to Washington, I'm taking Joe with me," I knew it was over for me. No question that I could even consider giving him my vote. And I've always liked John McCain, too." Others called up the Joe the Plumber scenario as evidence that McCain was grasping for straws, that he didn't have a concrete message to deliver to the viewers, especially once the economy faltered. "He politicized the Wall Street debacle and showed that he was willing to do anything to be Prez.," wrote one voter, while another added: "McCain lost because he didn't know why he was running and clearly could not articulate why he wanted to be President."

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Despite that, McCain's fundamentalist base remained committed until November 4 -- a bloc of voters that many independent and undecided commenters said they did not want to associate with by voting red. "He sold out his principles (in my opinion) to appeal to a party "base" of ignorant, intolerant and enthusiastic mix of anti-science religious fundamentalists," wrote one commenter, before backtracking: "I hope that description has not descended to the level of name-calling, but that's how I see it." Many others were more tempered in their criticisms, but still felt alienated by the strategy employed by McCain and crew in the final months. "The true problem is that the Republicans tried to serve only their far right constituents, when most of the country lies in the middle," wrote one reader who felt that McCain was a "good man" who "should have done better in this election." This was echoed by dozens of others who agreed that Obama merely played a better game at catering to average Americans. "The majority of voters in this country fall somewhere in the middle. Obama realized that, and he played to them -- to us," said one reader, concluding that picking Senator Joe Lieberman as a vice presidential candidate would only have helped the ticket. Adds another reader: "McCain wanted to pick Lieberman, but could not. Instead he picked someone who could see Russia from her house."

For yet another cohort, it had nothing to do with fundamentalism, nor Sarah Palin, nor McCain's lack of state-strategy. It had to do with us -- the media. "McCain made mistakes during the campaign but it is fairly clear that he had the deck stacked against him with the mainstream media," declared one reader. "The media overall were clearly looking to elect Obama, and that's a major handicap to overcome." Others agreed, saying that McCain probably shouldn't have let Palin talk to Katie Couric, but that the MSM got in the way of McCain and his message -- especially as it pertained to Wall Street. "McCain lost because the media was in the bag for Obama from the start and also because of the timing of the economic blow-up," said one comment. "There was nothing his campaign could do to overcome these two obstacles."

And in the end, he didn't overcome those obstacles. But maybe it wasn't that bad, as many readers reminded Zelizer on the comment board. "McCain's campaign is definitely not the worse ever," argued one reader. "Just look at the results, McCain got 174 electoral votes, which is more than Bush Sr. (168) and Bob Dole (159). And Goldwater, whom you mentioned in the article, got trounced by LBJ, getting only 52 electoral votes." And as one reader reminded, there was also the 2000 campaign, when Al Gore failed to win his home state of Tennessee.

So, in that case, well done Arizona.
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Member Comments

Posted By: LisainVA (November 13, 2008 at 3:35 PM)

To 27nupe94, you said it all much better than I and I appreciate every word.  Yes, the American people are truly sick to death of all the fear, hate and bigotry of the Republicans and if they just meet to decide what tactics they need to deploy for the 2010 or 2012 elections, then they have truly missed the boat.  They need a complete overhaul from the bottom up and a clear rethink of their core values and beliefs.  Failing that, they have no chance for any different outcome and they will deserve what occurs.  Thanks!


Posted By: LisainVA (November 13, 2008 at 3:22 PM)

.First I would like to say that if the Republican Governors attending their meeting in Miami this week do not openly discuss the  'obvious reason' they were defeated in this election in such a devastating manner, then there will be, and should not be, any reason for them to continue as a Party.  If they are just discussing what methods they need to use in obtaining more votes in the future, then they are certainly wasting their time.  They need to realize that they lost primarily because of the travesty of Bush's rotten 8-year administration.  

Second, McCain never once spoke of any central or core message.  We all saw his sign of "Country First", but we all realized that this motto was nothing more than just a motto.  He sold his soul to the Rovian tactics firm that had been used against him in 2000 and rather than enunciate a clear and concise platform message, he spoke of nothing other than personal character assassinations on Obama.  

Third, McCain chose Palin as his running mate who was very obviously NOT vetted and it showed,.  Then he actually LIED about the fact that she had not been vetted and actually had the nerve to say he frequently called her for her opinion "on foreign policy".  The minute he uttered those words, the public knew without a doubt he was LYING.  Lying is no help to a candidate.  There were many lies and we have the videos to prove them.  She may have rocked your base, but once she gave the Gibson, we knew something was wrong.  But when she was interviewed by Katie Couric,, she left an indelible impression on the public that will never be eradicated regardless of the years that go by.  She came across as COMPLETELY LACKING IN BASIC KNOWLEDGE in civics and geography, be it current or historical, to say nothing of important issues.  The worst part was when she couldn't even give the name of ONE NEWSPAPER she read DAILY!  Can you imagine?  That was the worst impression and regardless of what she tries to do, the American public will NEVER FORGET it, so that anything she tries to do hence is only laughed at and considered a JOKE.  She can never change that first impression!

Fourth, McCain would go to his rallies and continue with the same tired lines of, "I can do that, I will do that, I know how to do that, I have done that, I have a plan to do that, or we have to fight, I will fight, I've always been a fighter, we know how to fight, we can't give up, we never give up, we can win" - some platform wouldn't you agree?   [How could he call that a platform?]  It was pathetic and laughable!  But his Obama character assassinations were no laughing matter and when he "allowed" Palin to "INCITE" the Republican fringe lunatics by continually saying, "he's not like us, he pals around with domestic terrorists, who is Obama, etc.", well, that was downright TERRIFYING because we knew one of those lunatics would actually try to physically assassinate him.  Then what would Palin and McCain have done or said?  And people say words don't matter!  Yeah, no one believes that!  

Finally, now that they lost in a landslide, they refuse to admit that either of them did or said anything out of line!  That is outrageous.  How can any Republican learn how to avoid mistakes if they refuse to see events for what they really were or are?  They can't make the necessary changes needed if they keep blinders on and say they did nothing wrong.  Palin is now trying to erase her miserable interviews from our collective memory and is planning to run for POTUS in 2012 without first understanding where she went so wrong.  She should spend this time going to school so she could actually learn the things she should have learned in high school.  So once again, if the governors are meeting to only discuss what method is needed to obtain votes, they are taking the wrong path to solve their problems.  They need to overhaul their core values and principles because if they don't, they will remain right where they are for decades.  The electorate have had enough and if the GOP does not do major house cleaning, they will continue to remain as stagnant as their 2008 landslide loss and they will deserve to stay there.


Posted By: goldengirl47 (November 10, 2008 at 9:35 AM)

To: 27nupe94   Your comments are spot on!  Amen!

Republicans you lost because there was no real substance coming from your campaign, only endless phoniness, starting with the vicious, lying emails you flooded the internet with, continuing with the airhead beauty queen VP nominee, and Joe the non-plumber former welfare recipient being touted as an expert on who's socialist and who's not.  You insulted the character and intelligence of the  average American by pandering to the thugs in your non-thinking base.  We're sick to death of your ugly, ignorant negativity and arrogance and you deserved to lose much worse than you did. In the next four years why don't you try to learn how to help lift the country up, instead of dividing us by playing to the most ignorant and hatefilled portion of us.  For eight years you have lied, bullied and refused to use reason and compromise to find real solutions. If you learn from it and change your ways, the whole coutry will benefit.  We NEED good conservative thinking, not the garbage that comes from the Karl Rove-Lee Atwater school of election manipulation.  We need truth instead of hate for a change!  Lose the Limbaugh mind-set.